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The Advertising Age Encyclopedia of Advertising » Article Center
The Advertising Age Encyclopedia of Advertising Produced by an international team of more than 200 advisors and contributors, The Advertising Age Encyclopedia of Advertising working under the auspices of Advertising Age, the Museum of Broadcast Communications in Chicago, and the Hartman Center for Sales, Advertising, and Marketing History at Duke University, this groundbreaking work is the first and only definitive AZ reference to a central and endlessly fascinating aspect of our consumer society.Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world’s leading agencies…
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Cyberliteracy: Navigating the Internet with Awareness » Article Center
http://clickserve.cc-dt.com/link/tplclick?lid=41000000012871747&pid=9780300101577&pubid=21000000000252534Center Ad.com: Navigating the Internet with Awareness, For anyone who has ever felt bewildered, dismayed, or even infuriated by the Internet, this helpful book clearly explains computer communications and how to become literate in cyberspace. With lively stories and interesting case histories, Laura Gurak shows how to sort fact from fiction, detect hoaxes, identify advertising masquerading as product information, protect privacy, and contend with other critical issues related to the new language of the Internet.”Shooting her laserbeam intelligence at historical aspects of this relatively new rhetorical space, Laura J. Gurak sizzles here…
England’s Radcliffe Center Buckingham Solo » Article Center
Buckingham Solo :: No one can accuse Tift Merritt of not observing the laws of truth in advertising — her fourth album was recorded during a solo performance at Buckingham, England’s Radcliffe Center in late 2008, and Buckingham Solo is an elegant, unadorned document of Mer… No one can accuse Tift Merritt of not observing the laws of truth in advertising — her fourth album was recorded during a solo performance at Buckingham, England’s Radcliffe Center in late 2008, and Buckingham Solo is an elegant, unadorned document of Merritt’s impressive gifts as she shared them with her audience that evening. With no accompaniment other than her own acoustic guitar and…
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